About Fincity

Fincity is a financial decisioning platform focused on serving consumers through their life’s largest financial decision – buying and financing a home – by enabling a ‘one-click’ experience. We ‘sit’ at the convergence of proptech and fintech by re-imagining the two largest industries globally – Real Estate and Banking.

Our SaaS product suite is offered as “No Code” based AI decision platform to financial institutions to automate lending and real estate developers to automate customer relationship management.

About the role

We’re always looking for great folks to come and join us on this fantastic adventure. The creative team at Fincity believes in creating a brand that is honest, straightforward, and trustworthy. We are scouting for smart, obnoxiously talented, self-driven individuals excited about being part of one of India’s fastest-growing startups. As a copywriter with the company, you will create compelling and innovative narratives and campaign messaging across digital media, video, mobile and audio platforms that connect brands to our TG in collaboration with the creative team.

Responsibilities:

• Nomenclature for Branding
• Writing clear, compelling copy for various mediums (e.g. ads, blog posts, newsletters)
• Interpret project briefs to understand project requirements
• Collaborate with designers, to create interesting campaign communication
• Use SEO principles to maximize copy’s reach
• Using research to establish a strategy for reaching out to the target audience

Desired Skills:

• 4+ years of experience in Copywriting
• Should be comfortable writing for both Print and Digital assets
• Experience with SEO
• Strong research skills
• Excellent grammar and wit
• Experience in long and short-form copy
• Strong brainstorming and problem-solving skills
• Good Communication and Presentation skills